Tuesday, February 25, 2020

Critical Thinking Assignment Coursework Example | Topics and Well Written Essays - 1000 words - 1

Critical Thinking Assignment - Coursework Example 2. Consumers’ data will become safer as the bill will preempt organizations from sharing personal information with third parties, without their consent. Thus, firms will be forced to use discretion while exchanging personal data. Besides, it will also help ensure that the consumers are â€Å"informed of the purpose† for which such data are being collected or used. It will also save the consumers from the hassle of having to deal with unsolicited marketing calls (Ramesh, 2012). (71 words) 3. Organizations like telemarketing companies will have to exercise extreme caution when contacting prospective customers. The bill will restrict the availability of personal data as organizations that currently share information will be hesitant to do so in the future. It will also considerably decrease our volume of sales as we will not be able to contact as many customers as we want, with our sales pitches. With the Do Not Call Registry, many people will â€Å"opt out of marketing calls and SMS-es by signing up with the Registry† there by preventing us access to customers (Ramesh, 2012). Thus, we will have to evolve other ways to conform to the regulation. (108 words) 4. The article titled, â€Å"Bill Introduced to Protect Personal Data,† written by S Ramesh, deals with the introduction of a new bill by Singapore government â€Å"after several rounds of public consultation† (Ramesh, 2012). The bill, which proposes penalties including fines for the misuse of personal data, is expected to bring dramatic changes to the concept of personal data protection. It will restrict organizations from indiscriminately obtaining, storing and exchanging personal data of individuals without their informed consent. There will be a separate Personal Data Protection Commission for enforcing this law. The â€Å"key concept of the legislation† will be to introduce a â€Å"Do Not Call Registry† where people can sign up to stop any marketing calls or text messages. This will be a great step towards

Sunday, February 9, 2020

Humidacure Essay Example | Topics and Well Written Essays - 1500 words

Humidacure - Essay Example The product is reliable, comfortable, palatable, and effective to treat flu, cold, and cough. The aim of having a product with pleasant flavours is to enhance an added advantage over other competitors in the market. The product does not only focus on treatment but expands out to reach people who enjoy taking products with flavours such as ginger, lemon, or orange. The product is good both in consistency and quality, which is more likely to attract many consumers in the market. As many people struggle to identify the best medicine that heals flue, cold, and cough, this product aims to provide consumers with adequate information on how to take the medicine and the various ways they can do to prevent the illness. With this, consumers will be in a better position to comprehend about their illness and evaluate ways to prevent it in future. Still, there will be contacts displayed in the product, which consumers can use to communicate to the company in case of any complication, and this wil l create trust and confidence of consumers on the benefits of using the product. 2.0 Situational analysis At this point, it is important to understand the internal and external factors that will be affecting the business as this will lead to a better understanding of what will influence the product future. The product will be affected by the government that has a strong control over the product manufacturing activities. The company may spend some resources to ensure that the product align with the health standards of law. Secondly, economic crisis may make consumers to cut down their spending on medicines and instead prefer to make drinks that heal the cold. With many products in the market, most consumers may be forced to purchase other products that may be cheaper than Humidacure. It is pertinent to note that, a culture has a strong effect on people’s perception and preferences. Natural ingredients are among the crucial aspects of culture, which marketers will put into cons ideration. The product will contain various ingredients that help in relieving cold, flu, and cough such as ginger, lemon, and orange just to name a few. A comprehensive marketing strategy will be crucial to understand how to address the external environment of the product. Extensive training will be conducted to those manufacturing and distributing the product to keep good relations with consumers and maintain quality product that attract consumers all over regardless of various challenges that may emerge such economic crisis. Customer satisfaction will be considered as the most vital thing for the company’s progress. MARKET ANALYSIS 3.0 Market Demographics The product targets adults from urban middle class segment. The reason for this group is that adults are more likely to purchase medicine than adolescents or teenagers. In most cases, parents purchase medicines for their kids. Still, this target group is most preferable in that most adults are more concern with their heal th and children’s health. 3.1 Market Summary The product is intended to use the combination of promotion advertisements where the focus will be placed on attracting clients to purchase the product while converting the first users of the product to frequent and potential users. To accomplish these, the product will be marketed via technology tools such as internet that will create awareness in many people. Still, this will create a strong